Press Release

EMC Captures CMP Channe' VARBusiness Annual Report Card Company of the Year Award for Network Storage and Storage Management Software

Partners Validate EMC Velocity² Partner Program

Hopkinton, Mass., Wednesday, August 22, 2007 - 

EMC Corporation (NYSE: EMC), the world leader in information infrastructure solutions, today announced that its Velocity² Partner Program received the highest marks in the two categories it competed in the Annual Report Card (ARC) from CMP Channel's VARBusiness. Winners were selected by VARBusiness editorial based on the survey results of more than 5,000 systems integrators, IT consulting organizations, value-added resellers (VARs), solution providers and software developers. Now in the 22nd year, the VARBusiness ARC Awards recognize outstanding partner programs and superb vendor service in 15 product and service categories. The ARC awards were announced at an awards ceremony held on August 21, at the CMP Channel's XChange ’07 Conference in Orlando, Florida.

EMC received the number #1 ranking in the Network Storage and Storage Management Software categories. The EMC Velocity² Partner Program, which supports EMCs channel strategy, is focused on developing a balanced portfolio of motivated, loyal and self-sufficient partners by delivering a robust program with rich financial rewards to support partner enablement and provide partners with the opportunity to accelerate their profitability with EMC.

"EMC is excited and honored to receive the highest ranking in the VARBusiness ARC Awards for the two categories we competed in: Network Storage and Storage Management categories. Since the VARBusiness ARC Awards are based on partner feedback, these two awards validate the important changes we have made to the Velocity Partner Program. EMC's Velocity Partners are benefitting from our increased investment in the channel that provides greater opportunities for them to increase profitability and makes it easier for them to do business with EMC," said EMC's Mitch Breen, Senior Vice President, Global Channel Strategy and Sales.

“Because vendors taking part in the VARBusiness Annual Report Card are selected by their own Solution Provider partners, the Annual Report Card has over the last 22 years has become the defining research on vendor/partner relationships,” said Robert C. Demarzo, vice president and editorial director, CMP Channel. “EMC has made significant investments in its channel strategy and this year’s rankings reflect their commitment to making partners successful. We salute each of the vendors named on this year's ARC.”

About EMC

EMC Corporation (NYSE: EMC) is the world’s leading developer and provider of information infrastructure technology and solutions that enable organizations of all sizes to transform the way they compete and create value from their information. Information about EMC’s products and services can be found at

The CMP Channel is the one stop shop customers turn to in order to meet their global sales channel objectives from access to execution. Through use of its family of channel solutions which include CRN and VARBusiness, the ChannelWeb network, the Group's XChange worldwide face-to-face conferences and the Institute for Partner Education & Development (IPED), vendors are able to accelerate sales through the channel. CMP Channel provides a worldwide answer to advertising, branding and marketing services, lead generation, market intelligence, branded and custom events, education of solution providers and best practices for vendors.

Press Contacts

Jennifer Dreyer
EMC Corporation
(508) 293-7238