Press Release

EMC Velocity² Partner Program Captures Highest Marks For Second Consecutive Year In Everything Channel’s 2008 Varbusiness Annual Report Card

Combination of EMC Industry-Leading Products, Robust Partner Program and Strong Execution Delivered Company of the Year for Network Storage and Storage Management Software Categories

HOPKINTON, Mass., August 19, 2008 - 

EMC Corporation (NYSE: EMC), the world leader in information infrastructure solutions, today announced that for the second consecutive year EMC has captured the highest marks and widened the gap between its competitors in the Network Storage and Storage Management Software categories of 2008 Annual Report Card (ARC) from Everything Channel's VARBusiness. Now in its 23rd year, the VARBusiness ARC Awards recognize outstanding partner programs and superb vendor service in 18 major product categories. EMC received its Company of the Year Award in the Network Storage and Information Management Software categories at the ARC awards ceremony held on August 18 at the Gaylord Texan Resort and Convention Center in Dallas.

Over the past year EMC continued to focus on enabling partners to successfully grow their business around EMC by delivering new industry-leading channel appropriate products, new programs to take advantage of the virtualization market opportunities and streamlining certification training time and requirements within the Velocity² Authorized Services Network. As partner needs evolve, EMC remains committed to providing a robust partner program with the right rewards, tools and training required to support our important channel strategy.

“For 23 years we’ve asked Solution Providers to grade their vendor partners on criteria such as product quality and innovation, partner programs and support, and each year the results of these grades have created the VARBusiness Annual Report Card which reflects the level of commitment vendors have to the channel and to their Solution Provider partners. EMC’s second consecutive year of taking the number one position in the Network Storage and Storage Management Software categories highlights how its big investments in the channel and strong execution over the past three years has propelled EMC to the top of the list,” said Robert C. DeMarzo, senior vice president and editorial director, Everything Channel editorial.

Winners were selected by VARBusiness editorial based on the survey results of more than 5,000 systems integrators, IT consulting organizations, value-added resellers (VARs), solution providers and software developers.

“Capturing the number one position in the two categories EMC competes in for the second consecutive year and extending the gap between EMC and its competitors is a stamp of approval of our channel strategy. EMC is honored to receive this prestigious award that is based on strong validation from our partners that the combination of our broad industry-leading product portfolio, robust Velocity² Partner Program and our focus on consistent and strong execution is helping them be profitable,” said Pete Koliopoulos, Vice President, Global Channel Marketing.

About EMC

EMC Corporation (NYSE: EMC) is the world's leading developer and provider of information infrastructure technology and solutions that enable organizations of all sizes to transform the way they compete and create value from their information. Information about EMC's products and services can be found at


For the past 20 years, VARBusiness'strategic resources have been the gateway to the commercial and public sector (or government) Solution Provider community. The VARBusiness integrated platform of media opportunities provides strategic insight for technology integrators through industry-defining research, in-depth editorial, channel events and innovative Web services, enabling these IT professionals to make educated decisions for their businesses, partnerships and customers. VARBusiness offerings lead vendors and distributors to unprecedented access to the most powerful strategic Solution Providers in the market. VARBusiness has been the recipient of numerous industry awards for both editorial content and design.  


Everything Channel, formerly CMP Channel, is the one-stop-shop for accessing, enabling and accelerating technology sales channels.  From branding and recruiting to marketing and sales, Everything Channel offers technology marketers the unmatched breadth and depth of global brands and market intelligence combined with an unparallel audience loyalty and credibility serving all technology sales channels.  Through innovative sales and marketing solutions, Everything Channel arms the sellers of technology with the resources they need to achieve measurable and significant results.   Everything Channel is a subsidiary of United Business Media (, a global provider of news distribution and specialist information services with a market capitalization of more than $2.5 billion.

Press Contacts

Dan Neel
Everything Channel

EMC is a registered trademark of EMC Corporation. All other trademarks are the property of their respective owners.