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EMC Forum 2013

Lead Your Transformation

Learn how EMC cloud solutions transform IT and business. Attend a complimentary EMC Forum and explore how Cloud transforms IT, Big Data transforms Business, and Trust transforms Cloud.

Long Beach – July 25, 2013

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Why Attend EMC Forum?

From business trends and cloud directions to real-world use cases and interactive discussions, EMC Forum is definitely worthwhile. Connect with peers, learn from experts, and get solution demos. Hundreds of your colleagues attend; you should, too!

Keynote speaker, Vic Bhagat

Vic Bhagat is Executive Vice President, Corporate Services and Chief Information Officer at EMC Corporation. With revenues of $21.7 billion in 2012 and more than 60,000 people worldwide, EMC is a global leader in enabling businesses and service providers to transform their operations and deliver IT-as-a-Service.

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Vic Bhagat

EMC Forum 2013
Lead Your Transformation

Get ready for EMC Forum 2013 – the one-day technology conference that helps you lead your company’s IT and business transformation.

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Event Date & Location

Date: July 25, 2013 from 5:00 AM to 6:30 PM
Venue: Westin Long Beach
Address: 333 East Ocean Blvd, Long Beach, CA 90802
Phone: 562-436-3000

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Westin Long Beach

EMC Forums Agenda - Long Beach

8:00 AM Registration, Partner Exhibits and EMC Demo Center
9:00 AM Welcome John Cummings, Area VP and Keynote Vic Bhagat, EVP, CIO
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10:00 AM Break, Partner Exhibits and EMC Demo Center
10:30 AM Lead Your Cloud Transformation
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Next Generation EMC: Lead Your Storage Transformation
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Change The Game With EMC Backup and Archive
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Trust: the Leading Edge of Cloud and Big Data
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Big Data Transforms Business
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11:30 AM Break, Partner Exhibits and EMC Demo Center
11:45 AM Three Paths To The Cloud: Choice Without Complexity
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Transformation: Virtualizing Your Business Critical Applications
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Flash: Next: Zero to One Million IPOs in a Flash
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Transforming Disaster Recovery With Continuous Availability
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Isilon Scale-Out NAS for Enterprise Big Data and Hadoop
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12:45 PM Lunch, Partner Exhibits and EMC Demo Center
1:45 PM Transforming the Data Center. Sponsor Session: Cisco
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Next Generation Unified Storage: VNX Re-defines Midrange Price/Performance
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Transformation is Underway. Is your network ready? Sponsor Session: Brocade
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VCE Vblock Systems: The Leading Converged Infrastructure Sponsor Session: VCE
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Get To The Data Center of the Future Sponsor Session: VMware
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2:45 PM Break, Partner Exhibits and EMC Demo Center
3:15 PM EMC VSPEX: Proven Infrastructure That Is Simple, Efficient, And Flexible
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Virtual Private Clouds: The Role of Service Providers
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All Access: Extending Collaboration & Online File Sharing
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Joining Forces: Bringing Big Data to Your Security Team
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Hardened Hadoop: Powerful Insights from Unstructured Data
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4:15 PM Partner Raffles and "A Room with a View" Cocktail Party Sponsored by Brocade




Lead Your Cloud Transformation

A typical IT department spends an unsustainable 70% of its budget on maintenance, with little room for innovation. IT has reached a tipping point, but toward what? The Software-Defined Data Center. Join us for an inside look at this next generation of IT architecture, and the transformative steps necessary to deliver ITaaS.

Next Generation EMC: Lead Your Storage Transformation

EMC is building the future of storage solutions for cloud, virtualization, files, and applications. Join us for an inside look at EMC’s comprehensive storage portfolio, including our next generation VMAX, VNX, and Isilon platforms, Software-Defined Storage, and the Xtrem family of flash technologies that are driving the next generation of cloud computing.

Change The Game With EMC Backup and Archive

The game is changing. Backup and archive are no longer just defensive tactics; they are offensive strategies that accelerate business. You need the right game plan to meet today’s requirements and evolve for what’s next. This session will map EMC’s backup and archive strategy and explain how products like Avamar, Data Domain, NetWorker, and Mozy will keep you ahead of the game.

Trust: the Leading Edge of Cloud and Big Data

Learn how to increase trust in Cloud Infrastructure and Big Data with leading edge innovations in three areas: continuous availability and backup, advanced security and active governance. Avoid disaster by reducing critical single points of failure. Halt the latest advanced threats with new intelligence-based security analytics. Reduce audit pain and avoid fines by streamlining GRC.

Big Data Transforms Business

Big Data transforms business, but how? Learn how to get started with Big Data in this big picture session covering both business and technology aspects of the industry’s hottest trend. Included are tips on prioritizing use cases that align with your business and an overview of Isilon scale-out storage, Greenplum analytics, and data science.



Three Paths To The Cloud: Choice Without Complexity*

You can fight data center cost and complexity with virtualization and the cloud, but what’s the best approach for you? Learn about choice without complexity through best-of-breed EMC components, EMC VSPEX reference architectures that combine compute, network, storage, virtualization, and data protection, or with converged infrastructures in VCE Vblock Systems.

Transformation: Virtualizing Your Business Critical Applications

To virtualize Oracle, Microsoft, SAP, and other business critical applications requires infrastructure design and deployment that maximizes performance and efficiency of application owners and storage administrators. This session will review EMC best practices and use cases for virtualizating business critical applications, with lessons from customers and EMC’s global IT organization.

Flash: Next: Zero to One Million IPOs in a Flash

EMC’s Xtrem family of flash products delivers unprecedented performance for the most demanding applications. This session demonstrates the real-world benefits of EMC XtremIO in virtual desktop environments, Oracle RAC, and other application environments. You’ll learn how XtremSW Cache accelerates read performance of mission critical applications while protecting your data.

Transforming Disaster Recovery With Continuous Availability

Continuous Availability is no longer a cost, time, and skills-prohibitive proposition for your IT department. In this session, you’ll learn how you can leverage off-the-shelf technology, such as EMC VPLEX, to transform your disaster recovery program, elevate application service levels, lower risk and costs, and simplify your environment.

Taking Command of Big Data: Hadoop Analytics + Isilon Scale-Out Storage

Learn how Pivotal HD, Isilon Scale-Out NAS, and EMC services help you quickly and easily deploy a powerful, worry-free Hadoop-based analytics engine. Designed for those looking to dive into Hadoop and those who want greater confidence to grow a Hadoop deployment for full-scale production, this session shows you how to get it done.



Transforming the Data Center Sponsor Session: Cisco

Attend this presentation to learn the advantages of Cisco UCS, Cisco Unified Fabric, and Cisco Unified Management. The Cisco Unified Data Center can change the economics of the data center by unifying networking, compute, storage, virtualization, and management into a single platform. The results are operational simplicity and business agility, which are essential for virtualization, cloud computing, and deploying IT-as-a-Service. Find out why infrastructure matters and how Cisco and EMC solutions can decrease costs, enhance scalability, and improve performance.

Next Generation Unified Storage: VNX Re-defines Midrange Price/Performance

Learn about the world’s top-performing storage, data protection, and cloud solution for midrange environments. EMC VNX Unified Storage accelerates the transformation and protection of virtualized and cloud data centers through deep integration of solutions, applications, management, and storage in high-speed protection storage architectures, delivering the industry’s best price/performance.

Transformation is Underway. Is your network ready? Sponsor Session: Brocade

This session introduces breakthrough Gen 5 Fibre Channel technologies that can help you unleash the potential of high-density server virtualization, cloud architectures, and next-generation EMC Flash storage. We will introduce innovative diagnostic, monitoring and management capabilities with Fabric Vision that: Maximizes application availability; Drives down operational costs; and Provides unprecedented visibility across the storage network. Learn how Brocade and EMC are working together to help you realize the full benefit from your storage investments.

VCE Vblock Systems: The Leading Converged Infrastructure

VCE, the leader in converged infrastructure, helps you climb faster to the cloud. Vblock Systems combine leading technologies from Cisco, EMC, and VMware in a single, integrated, pre-configured converged infrastructure with seamless support. Learn about Vblock systems and proven solutions for cloud computing, virtual desktops, and virtualized mission critical applications.

Get To The Data Center of the Future Sponsor Session: VMware

Recent market studies confirm that adoption of a software-defined data center can reduce business downtime by 40% while also reducing provisioning time by 50%. Join us to learn some of the key capabilities of SDDC that include networking and storage, and get insight to how EMC and VMware are working together in Management solutions. We will also discuss how a hybrid cloud computing model provides choice without sacrificing security and control. Regardless of where you are in the journey to delivering IT as a Service, this VMware session will provide you the information to take the next step.



EMC VSPEX: Proven Infrastructure That Is Simple, Efficient, And Flexible

EMC VSPEX—a complete cloud solution, proven by EMC and delivered by partners—lets you choose the technology in your infrastructure without the need to design, integrate, and deploy individual components. Learn from EMC and our channel partners how VSPEX makes it easy to deploy private clouds, virtual desktops, and virtualized mission critical applications.

Virtual Private Clouds: The Role of Service Providers

A hybrid cloud combines IT’s strength in the private cloud with a service provider’s advantage in a public cloud, giving IT control as an enterprise-wide services broker. Learn how customers can most efficiently and effectively leverage the hybrid cloud through EMC’s existing and future cloud technologies and our ecosystem of service provider partners.

All Access: Extending Collaboration & Online File Sharing

IT is under pressure to be able to give users access to data anytime, from any device; and to do so in a secure way that can provide governance controls and meet business requirements. Learn how Isilon storage and Syncplicity provide easy and convenient file sharing access that users love while simultaneously allowing IT to keep control and maintain compliance.

Joining Forces: Bringing Big Data to Your Security Team

How can you use the flood of security-relevant Big Data to improve your security profile? How can organizations secure the Big Data systems themselves? This session discusses the opportunity for the security team’s newest member to improve protection and reduce risk, focusing especially on the critical role of security strategy and management.

Hardened Hadoop: Powerful Insights from Unstructured Data

Pivotal HD is an enterprise-hardened Hadoop distribution that analytics teams can easily deploy and develop to operate Hadoop clusters and Big Data applications, featuring advanced SQL query services that make Hadoop more stable and usable. This session reviews the features that make Pivotal HD the most innovative Hadoop distribution on the market.





Cisco is the worldwide leader in networking that transforms how people connect, communicate, and collaborate. As an innovator in the communications and information technology industry, Cisco and our valued partners sell Cisco hardware, software, and services to businesses of all sizes, governments, service providers, and consumers. Learn more at


VMware is the leader in virtualization and cloud infrastructure solutions that enable businesses to thrive in the Cloud Era. Customers rely on VMware to help them transform the way they build, deliver and consume Information Technology resources in a manner that is evolutionary and based on their specific needs. The company is headquartered in Silicon Valley with offices throughout the world and can be found online at



Brocade® (Nasdaq: BRCD) networking solutions help organizations transition smoothly to a world where applications and information reside anywhere. Innovative Ethernet and storage networking solutions for data center, campus, and service provider networks help reduce complexity and cost while enabling virtualization and cloud computing to increase business agility. To help ensure a complete solution, Brocade partners with world-class IT companies and provides comprehensive education, support, and professional services offerings.



Intel, the world leader in silicon innovation, develops technologies and products to advance how people work and live. Intel® processors, SSDs and Software provide the capabilities needed to address today’s IT challenges, enabling the energy-efficient performance, data protection and scalability to address the explosion of data and emergent usage models.

Americas Forum Series Sponsor


VCE, the Virtual Computing Environment Company formed by Cisco and EMC with investments from VMware and Intel, accelerates the adoption of converged infrastructure and cloud-based computing models that dramatically reduce the cost of IT while improving time to market for customers. VCE, through the Vblock platform, delivers the industry's first completely integrated IT offering with end-to-end vendor accountability.



Bedrock Technology Partners’ vision, values and philosophy has helped fuel our remarkable growth, making us one of the fastest growing Value-Added Resellers in the nation. Our team of IT executives, engineers and technicians has years of experience architecting, implementing and supporting IT solutions for a vast of array or companies.


Datadobi is a leading provider of Centera data management software and data migration solutions. Our DobiMiner software and services help customers across industries save substantial dollars and minimize risk in all their compliance, data protection, capacity planning, usage tracking, and Centera migration initiatives. For more information about Datadobi, go to


A complete data center solutions and services partner, Datalink helps enterprises get the most from every IT investment – with storage, server,and network expertise across the infrastructure. We deliver greater business results throughout, designing what we sell, deploying what we design, and supporting everything we deliver.



We are a national IT solutions consulting company that serves commercial, enterprise, government, and educational institutions with hardware, software, and IT services. We have the experience and technology to simplify the management of your infrastructure, specifically in the areas of Storage, Backup and Recovery and Virtualization.

ePlus Technologies

ePlus Technology is a nationwide provider of world-class IT products and services to both the public and private sectors. With our core focus areas in data center/cloud computing, collaboration, IT infrastructure, services capabilities, and security—complemented by leasing and software—ePlus can develop and deliver innovative, scalable, and financially sound solutions. Through our top level manufacturer certifications, flexible lease financing, software, and patented business solutions, we’re able to provide a broad offering that truly sets us apart from our competition.



FusionStorm is a full-service IT solution provider that delivers best-of-breed technology solutions to our customers. Our deep technical expertise and business acumen enable us to design and implement solutions aligned with each customer's unique business requirements. We have a national U.S. presence with global distribution capabilities.

Impex Technologies

IT Solution provider, reseller of Hardware, Software and Services with over 20 years of experience. We are an 8(a) small, disadvantaged, minority-owned business with the state of CA, providing storage and back-up solutions to our customers.

Information Builders

Information Builders helps organizations transform data into business value. Our software solutions for business intelligence and analytics, integration, and data integrity empower people to make smarter decisions, strengthen customer relationships, and drive growth. Our dedication to customer success is unmatched in the industry. Visit and follow @infobldrs on Twitter

Insight Investments

Insight Integrated Systems has the people, tools, partners and services to assess, design, implement and optimize your data management infrastructure. Our strategic services of Virtualization, Managed Services and Cloud Computing are always in step with the demands and needs of the marketplace. Our unique style of one-to-one responsiveness and passion for delivering value, allows us the ability to create solutions and produce results that help you manage your business.



Mozy is the world's most trusted provider of cloud backup and access, with more than six million customers, including 100,000 business customers and more than 90 petabytes of information stored at its data centers around the globe. Mozy, owned by EMC since 2007, is included in the BRS solution portfolio.

Nexus IS

Nexus designs, delivers, and supports complex end-to-end technology solutions based on four distinct yet complementary practices: collaboration, data center, borderless networks, and managed services.


Panzura allows enterprises to achieve all the benefits of cloud storage in a secure platform while maintaining traditional NAS features and performance and providing global user interconnectivity and centralized storage. The Panzura Global Cloud Storage System integrates with existing infrastructures without changes and with the leading cloud storage platforms.



At Presidio, we think, architect, implement, and support the practical reality of advanced technologies every day. Our expertise is focused in data center virtualization, collaboration, security, mobility, contact centers and network infrastructure. We offer a full suite of professional, managed and hosted services that address the complete technology lifecycle.



Riverbed Technology helps global enterprises successfully and intelligently implement strategic initiatives such as virtualization, consolidation, cloud computing and disaster recovery without compromising performance. More than 22,000 organizations worldwide use Riverbed products and solutions including WAN optimization, performance management, application delivery, and storage consolidation to both manage and accelerate performance.

SIGMAnet Inc

Founded in 1986, SIGMAnet has been providing IT solutions that help companies meet their business needs. To support delivering on rising corporate and end user expectations, SIGMAnet offers core solutions in NexGen Datacenter & Cloud Computing, Collaboration & Communication, Mobility & End User Computing, and SIGMAnetCARE Managed Services.



Technologent is a leading IT solution provider, focused on enterprise-class infrastructure and datacenter solutions. Through a consultative and solutions-based approach, we help our customers design IT infrastructure that support their business strategy and propel their growth. We serve a diverse set of clients worldwide, including 58 Fortune 500 companies.

Technology Integration Group

TIG is a premier ISO 9001:2008 certified IT systems integrator with over 30 years of experience providing best-in-class technology solutions. With a proven track record of success and references worldwide, TIG offers a consultative approach to fulfilling the unique computing needs of our clients. To learn more visit,



Founded in 2002, Trace3 is a consultancy and technology solutions provider headquartered in Irvine, California with six regional offices throughout the western United States. Trace3 specializes in customizing a solution to leverage existing investments while increasing utilization of human capital and equipment. Trace3 solutions reduce complexity within the IT infrastructure by simplifying data management, maximizing virtualization, and accelerating the network. Core competencies include best-in-class, highly mature infrastructure solutions, project-management services, training as a service, and SmartHands managed services. Please visit our website at

Virtual Instruments

Virtual Instruments is the leader in Infrastructure Performance Management (IPM) for physical, virtual, and cloud computing environments. The award-winning VirtualWisdom® platform drives improved performance and availability against infrastructures supporting critical applications, while lowering costs. VirtualWisdom provides real-time performance, health and utilization metrics, and delivers end-to-end visibility across the entire systems stack.


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