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Press Release

EMC and Alpine Data Labs to Deliver Joint Solution for High Performance “In Database” Predictive Analytics

Expanded Relationship Includes Reseller Agreement and Integration of Alpine Data Labs Applications on Greenplum Analytics Platform

Story Highlights

  • EMC and Alpine Data Labs, the leader in cross-functional predictive analytics for Big Data, have expanded their relationship with a formal reseller agreement to combine Alpine's easy-to-use web-based predictive analytics application with the power, scalability, parallel-processing, and reliability of EMC Greenplum analytics platform.
  • EMC will resell the Alpine Data Labs product suite: Alpine Miner and Alpine Illuminator, fully integrated with EMC Greenplum Database, EMC Greenplum Chorus, EMC Greenplum HD, and the EMC Greenplum Data Computing Appliance (DCA). Customers of the joint solution will also benefit from the expertise and scale of coordinated Alpine and EMC global support.
  • The EMC Greenplum and Alpine Data Labs combined offering is available now.
  • EMC and Alpine Data Labs will host a webinar titled "How to Achieve Accelerated Decision Making with Predictive Analytics" on Tuesday, September 25th at 10 AM Pacific. To register click here.
SAN MATEO, Calif., September 6, 2012 - 

EMC Corporation (NYSE:EMC) today announced that EMC® and Alpine Data Labs, the leader in cross-functional predictive analytics for Big Data, have expanded their relationship with a formal reseller agreement to combine Alpine's easy-to-use web-based predictive analytics application with the power, scalability, and reliability of EMC Greenplum®. The combined offering is the first in-database solution for Big Data predictive analytics. By pairing the advanced analytical processing capabilities of Greenplum with Alpine's intuitive, next-generation application that is designed for cross-functional teams, organizations will get their complete analytics infrastructure 'in a box,' easing deployment and accelerating time to value while enabling deeper insights on their Big Data.

Backed by the Greenplum Data Science team and Alpine Data Labs, the expanded relationship underscores the companies' joint commitment to moving beyond traditional business intelligence, delivering in-database analytics and allowing customers to unlock the full potential of their data. Together, EMC and Alpine Data Labs have helped customers identify business trends and build predictive models in areas as diverse as healthcare, banking, telecom and publishing.

The integrated solution combines Alpine's analytics software for data mining, modeling, and predictive analytics on Big Data with Greenplum's computational capabilities of parallel data processing. One of the first integration partners for Greenplum Chorus, the industry's first social toolset for Big Data, Alpine Data Labs has integrated its predictive analytics capabilities directly into the collaboration application, so that users can analyze Chorus datasets with predictive models and workflows, and then publish the resulting insights for further collaboration.

This ability to perform analytics directly in the Greenplum Database and Greenplum HD, rather than extract data into separate analytics infrastructures, provides a number of critical benefits such as minimal data movement, built-in scalability, one-click deployment, and a much more rapid and iterative approach to data modeling. With Alpine and Greenplum, there is no need to create an entirely separate, costly analytics infrastructure.

EMC will resell the Alpine Data Labs product suite: Alpine Miner and Alpine Illuminator, fully integrated with EMC Greenplum Database, EMC Greenplum Chorus, EMC Greenplum HD, and the EMC Greenplum Data Computing Appliance (DCA). Customers of the joint solution will also benefit from the expertise and scale of coordinated Alpine and EMC global

Executive Quotes:

Tom Ryan, president and chief executive officer, Alpine Data Labs

"Combined, Alpine Data Labs and Greenplum become the source not only of data but also of insight. With the Greenplum engine powering Alpine's accessible user interface, we've made it easier for data scientists, engineers, business analysts, and executives to gain deeper, faster insights from their data, generated by sophisticated predictive analytics and data mining."

Bill Cook, president, Greenplum, a division of EMC

"EMC is committed to exposing the value of in-database analytics, and Alpine Data Labs is a natural partner for us in helping our customers move beyond traditional business intelligence to leverage their Big Data to achieve better business results faster. Alpine has taken all the power and scalability of Greenplum solutions, applied it to the world of predictive analytics on big data, and made it available via a simple web-based application."

Availability

The combined Greenplum/Alpine Data Labs solution is available now. More information about the partnership can be found at http://www.greenplum.com/solutions/alpine.

About EMC

EMC Corporation is a global leader in enabling businesses and service providers to transform their operations and deliver IT as a service. Fundamental to this transformation is cloud computing. Through innovative products and services, EMC accelerates the journey to cloud computing, helping IT departments to store, manage, protect and analyze their most valuable asset — information — in a more agile, trusted and cost-efficient way. Additional information about EMC can be found at www.EMC.com

About Greenplum, a division of EMC

Greenplum, a division of EMC, is driving the future of Big Data analytics with breakthrough products that harness the skills of data science teams to help global organizations realize the full promise of business agility and become data-driven, predictive enterprises. The division's products include Greenplum® Unified Analytics Platform, Greenplum® Data Computing Appliance, Greenplum® Database, Greenplum® Analytics Lab, Greenplum® HD and Greenplum® Chorus™. They embody the power of open systems, cloud computing, virtualization and social collaboration, enabling global organizations to gain greater insight and value from their data than ever before possible. Learn more at www.greenplum.com.

About Alpine Data Labs

Alpine Data Labs, the leader in cross-functional predictive analytics, is enabling data experts and novices alike to work across organizational barriers and collaboratively realize the predictive power of big data analytics. The company's products uniquely combine easy-to-use interfaces, high performance in-database analytic processing, and the efficiencies of cloud computing to define the new paradigm in predictive analytics: accessibility, ease of use, and built for big data. For more information visit www.alpinedatalabs.com.

Press Contacts

David Oro
Oro Group
415-885-9898
emc@orogroup.com

EMC and Greenplum are trademarks or registered trademarks of EMC Corporation in the U.S. and other countries. All other trademarks are the property of their respective owners.

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